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Custom Reputation Management for DoTerra: Building Trust and Engagement

Client Background: 

Client: DoTerra

Industry: Network Marketing

Net Worth: Approximately $1.5 billion

Challenge: 

DoTerra faced intense competition and struggled to rank in a highly competitive industry. They needed a robust reputation management campaign to drive trust and engagement through positive reviews, articles, and real testimonials.

Solution: 

Red Hot Digital implemented a comprehensive reputation management strategy:

  • Content Creation: Developed blogs, articles, videos, and social media posts to enhance their online presence.
  • Engagement: Focused on increasing social media followers and driving genuine engagement.
  • SEO Tools: Utilized advanced SEO tools to improve rankings for competitive keywords.

Results:

  • Domain Authority: Improved from 22 to 39 (+77%), boosting SERP rankings.
  • Search Rankings: Achieved Top 10 positions within 10 weeks and maintained top-half first-page rankings for over a year.
  • Traffic Increase: Monthly visits surged from 2,500 to 3,300 (+32%).

Conclusion: 

Continuous efforts are essential for sustaining these results in such a competitive market. Red Hot Digital’s expertise in reputation management and SEO has significantly enhanced DoTerra’s online presence and credibility.

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